The plaza, the church, galleries and the people who keep it going.
19 places, our 7 picks first
1 Start here
Brittney Borjeson's shop on Calle Marlín for things made in Mexico: Wixárika beaded and yarn-painted skulls, naturally dyed rugs, ceramics and textiles, much of it one of a kind and only sold here. Open daily from 10am to 8pm.
Culture & art · North side
Friday farmers' and artisan market running since 2009: organic produce, prepared food, fresh juices, crafts and live music. It runs in the winter season, roughly November to April.
Culture & art · Centro
Gallery and shop of Mexican painters Paulina Gutiérrez and Anne Luna, set partly in an old VW van under a pergola. Bright tropical canvases, screen prints and painted keepsakes.
Culture & art · Centro
Folk-art shop with a bright blue, pink and yellow facade and painted Catrina figures, run by César Godoy and Belén Sandoval, who make most of the pieces themselves: skulls, luchadores and other Mexican icons. Credited with starting the town's Day of the Dead altar contest among galleries.
Culture & art · Los Muertos
Small hillside town cemetery with brightly painted graves under jungle trees, on the footpath to Playa de los Muertos. Families decorate it for Day of the Dead; walk through quietly and respectfully.
Culture & art · Centro
The town's central square, ringed by cafés, bars and taco stands. Evenings bring food carts, vendors and street performers, and it is decorated for Day of the Dead and the December fiestas.
Culture & art · Centro
Sayulita's Catholic parish church, a short walk from the plaza. From December 4 to 12 neighborhood processions with decorated floats end here, with mariachis at dawn on the 12th and fireworks at night.
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